Lotus

Client Name
Lotus
Marketing Sector
Clothing & Shoe
Media
Brochure & Website
Key Aim
Fashion shoot of new seasons range in Paris

Lotus is a very commercial brand with a wide age range audience. With a history going back some 250 years it specialises in a footwear style based on exceptional quality and fit and offers a timeless classic feel to the shoe designs.

Our brief was to encapsulate the glamour and style of Lotus so we shot in the style capital of Paris to reflect their long association within the fashion industry.

We shot around some of the iconic sites around Paris such as Notre dame the Eiffel tower and around the embankments of river Siene to capture the Parisian feel and add it to the style of the shoe. The images were created to launch the autumn/winter range via social media for the Lotus website. We were asked to add video to the shoot for web banner’s to introduce the range. As a team we decided the best way to achieve this was to create 2 crews one for video and one for photography. We were able to increase the amount of media collateral for our client within a restricted time frame of each location. The 2 shoots were very successful. The mood boards and styling by the team were inspired by the fantastic locations.

 

With fashion photography, shots need to set a scene; which often means multiple props and wardrobe changes. We’ll organise the complete shoot from start to finish, whether it’s in our photography studio or on location, working closely with your marketing or editorial team to achieve the look you want.

Advertising and marketing with fashion photography

We’re just as comfortable working with models as we are shooting clothing and products. Our stylists have many years of experience working for different brands and retail clients to know exactly what works for your customers.

Much of our fashion and lifestyle photography is for clients in advertising and marketing, so we understand the time and budget pressures of campaign planning and will make sure everything goes without a hitch.

With the right models, styling, photographers and location, our fashion photography shots can be as glamorous or natural as you need them to be.