How Commercial Photographers Can Support Marketing Managers
15th October 2019Some people consider marketing, advertising and sales as being more or less interchangeable, which does a disservice to the hard work of Marketing Managers.
From The Archives
Author: falkonadmin
How to hire a Commercial Photographer – Questions to ask (Part 1)
1st September 2018If price and availability aren't reliable factors for selecting and hiring a commercial photographer to create imagery which performs, then how do you select an agency to take your brand to the next level?
Marketing your brand – The Commercial Photoshoot (Part 1 – Planning)
3rd August 2018Once you've made the decision to engage an expert commercial photographer to step your brand marketing up to the next level, the first thing you'll need to do is to contact such a photographer to discuss the job and get a quote.
Why use the RAW file format for your photography?
20th March 2018RAW images capture all the image information captured by the camera sensor, rather than the processed and compressed file you'd get with a JPEG
Three Steps to a Successful Brand Audit.
19th September 2013Before looking at brand experience spend some valuable time doing a brand audit. If we don’t know where we are coming from,
Alistair’s visual journey – Update “Luther”
6th August 2013Luther’s apartment If you were looking very carefully at the location of my last post on shooting for Christy and Clarissa Hulse
Alistair’s Visual Journey – Location photography
17th May 2012As a creative person, I find inspiration in everything around me when it comes to Location photography. Today, when I looked out
John “Melts his Shoes”
10th February 2012You could be forgiven for thinking that this is a scene from JRR Tolkien’s fantasy, The Lord of the Rings. The Orc’s
Holiday Camera Recommendation
8th April 2011Spring is here and summer is on its way, holidays are on the horizon. So here is our holiday camera recommendation for
Ikon Photographer “Paints it Pink”
15th November 2007Over the past few months, Ikon photographer John Cooper has photographed Models, Sports and TV personalities for The Genesis Appeal. The Genesis